Speaking out on the opening, Yara said, “I am extremely pleased and honoured to be present on this momentous occasion. As an Arab woman who has been involved in a diversity of Arab weddings, I can vouch for it that a Piaget creation is truly the most ideal and beautiful wedding gift for the Arab bride!”
Piaget’s Brand Director, Mr. Jean-Marc Shammas further added, “Needless to say, the inauguration of Piaget’s new boutique is an extremely proud moment for us but what gives us even more pleasure is that this boutique is one of the few with a dedicated bridal section. I am confident now that with this new boutique, we will revive the once popular saying that ‘An Arab wedding is incomplete without a Piaget creation being gifted.’”
Following the style and spirit of Piaget boutiques worldwide, the new boutique too flaunts the architectural concept that was created by Christine Querlioz in 2012. Christine Querlioz’s concept is an invitation to embark on a pleasant journey through the universe of Piaget. The architecture and ambiance conveys discreet elegance that is sensed rather than obvious, making it a true tribute to the Swiss identity of the brand. The boutique is clothed in black and gold as contrasting materials in gloss and matte perfectly complement the dramatic lighting that falls on the pieces in the boutique. Inspired by the Viennese Secession period, the boutique is a reiteration of the precision and meticulousness that goes into the crafting of each piece from the house of the glorious watchmaker. A blend of openness and hospitality is rife in the boutique as visitors get to experience the assortment of creations through great bay windows as they enter a world full of beauty and art. While the boutique has a dedicated bridal section, it also houses the different collections and creations from Piaget.
Whether you are looking for the perfect gift for a precious bride or you want to indulge in a creation full of luxury and refinement, the new Piaget boutique at Mall of the Emirates with a dedicated bridal section is the place you need to visit!