Harman Middle East throws the spotlight on harman/kardon’s pioneering headphones range and top audio brands at GITEX 2012
Company latest innovations addresses growing popularity of smartphones and tablets in the region
Harman Middle East, a market specialist in home, professional and car infotainment in the region, is throwing the spotlight on harman/kardon’s pioneering range of headphones along with the latest audio based products from top audio brands during this year’s edition of GITEX Technology Week 2012, which runs until October 18, 2012 at the Dubai International Convention and Exhibition Centre (DICEC). Harman ME’s participation at GITEX demonstrates its commitment to bring in new innovations to today’s consumers – a strength that has helped maintain its market leadership in the region. The Harman ME stand is located at Concourse 2, CC2-5A.
The company is featuring its top range of headphones, docking stations and home theater systems, which are also being endorsed by globally renowned artists like Grammy award winning AR Rahman, Sir Paul McCartney, Maroon 5 and harman/kardon’s brand ambassador for the ‘Beautiful Sound’ campaign, Jennifer Lopez.
“Consumers in the region today have become more demanding of the expectations they have for audio devices. Participating at this year’s edition of GITEX gives us the opportunity to leverage our diverse portfolio of headphones and docking stations across visitors coming to the venue. These products are the best in their class and offer a whole new audio experience—which is also backed by endorsements from pop music icons like Jennifer Lopez, Sir Paul McCartney and Maroon 5,” said Amit Malani, President, Harman ME.
One of the products that the company is showcasing at GITEX 2012 is harman/kardon’s first line of headphones. The new models feature an exciting breakthrough design that integrates the latest in audio innovations, which come in two in-ear models, three on-ear and over-ear styles and also offers wireless Bluetooth and noise-cancelling features. The distinctive rectangular shape of the headphones range complements the back case of an iPhone, which highlights a design meant to pair with an iPhone, iPad or iPod and is highly recommended for music lovers seeking a refined industrial design that is true to the company’s rich acoustical heritage.