Bell & Ross revealed their latest collaboration, the B-Rocket concept, with Shaw Harley-Davidson at this year’s Basel World. Complementing the launch of the speed bike inspired from the experimental aviation of the 1960s, Bell & Ross developed two ultimate watches for motorists and great enthusiasts of beautiful mechanics.
On the 7th of May 2014, Bell & Ross celebrated the B-Rocket concept by asking key print publications to step out of their comfort zones and offices and hold onto their seats!
The adventure started off at the Biker’s Café by product presentations of the latest collections. Guests were in for a ride and things kicked into gear as soon as the roaring bikes of the Harley Owners Group of Dubai pulled up to the restaurant!
Speed picked up after a photo opportunity and guests suited up for their riding experience. 15 motorcycles took over the streets of Dubai for two hours taking the group tour that showed the clashing terrains of the city. Bell & Ross lives in the fast lane and can help you stay there by providing reliability, resistance and readability.
The BR01-94 and BR03-90 are as impressive as the high-speed motorcycle it is designed to go with. Created for the dare-devil in you, time your speed or measure short periods of time with large data window and a power-reserve indicator. The sophisticated mechanisms are fitted with anti-glare sapphire crystal and the finished with black and red padded leather to contrast the steel reminiscent of the motorcycle tachometer.
Please find the attached information on this legendary engine, watches and images from the press ride.
