The New Bridgestone POTENZA Adrenalin RE003 Tyres Roll Out!

The morning kicked off with a press conference where the tyre was introduced to guests by Mr. Ahmad Eisa Al Serkal, Chairman of Nasser Abdullatif Bin Al Serkal, Al Masaood Tyre Division General Manager Mr. Manivannan Lakshmipathy, delegates from Bridgestone’s UAE distributors along with Abdo Feghali, Bridgestone brand ambassador and professional Rally driver and Mr. Shinya Hisada, Director Consumer Product Business – Bridgestone MEA.

We then headed to the track where we drove Audi TTs fitted with 3 differentBridgestone Potenza Adrenaline tyre sets of tyres from competing manufacturers in two separate courses. The first course involved high speed laps around the track, while the second was a “Gymkhana style” (autocross) course that really showcased the tyres’ capabilities. From my experience, the Bridgestone POTENZA Adrenalin RE003 significantly outperformed one of the competing tyres in almost every aspect, while the difference with the third brand was a slightly closer affair eventually won by the new POTENZA Adrenalin RE003 with its overall traction and quick response.


“It was an absolute thrill to do the test runs together with the BridgestoneAbdo_Feghali_image 2 team and selected members of the public yesterday at Dubai Autodrome,” said Abdo Feghali. “The driving experience using POTENZA Adrenalin RE003 tyres is exhilarating for anyone with a passion for driving. Maximum control of the vehicle, a quick steering response, braking performance and handling stability are aspects that anyone with a passion for driving dreams of for a safe and adrenaline filled performance on the road,” he added.

The new Bridgestone Potenza Adrenalin RE003 tyres will be available in the GCC (except Saudi Arabia) as of the June 1st, 2015 and are offered in a wide range of sizes ranging from 15 to 20-inches.

Experienced by our automotive editor Chadi Khoury.