Baselworld 2017 Day 3: From Elegant To Bold, Chopard and Bomberg

Our third day at Baselworld took us straight from the tram to the lavish Chopard salon where we met the very well poised Caroline Scheufele, Co-President and Artistic Director of Chopard, who told us what ultimate luxury is all about; from knowing how the piece you buy is produced from A to Z, to understanding the value of your purchase. Caroline draws inspiration from nature, exotic countries, flowers, architecture…

From elegant to audacious, we landed at Bomberg, the very young brand that has asserted itself as a new player, one not to be taken lightly. The cool House of Bomberg, nestled behind a building a few minutes away from the fair, buzzed in a “garage” theme, with motorcycles parked in and around the premises. We kept busy with one bold novelty after the other, so check them out!

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